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해외 직구 및 역직구 수요 증가에 따른 물류 및 유통 기업 대응 방안 수립을 위한 효율성 분석 연구
Author
김창희; 양홍석; 정재훈
Journal Title
한국경영과학회지
Publication Year
2017
Topics
Summary
This research analyzed the fundamentals and performance of e-commerce companies to find ways to optimize operational efficiency for distribution corporations in Korea, driven by the increasing demand for cross-border and reverse direct purchases. Bootstrap-DEA analysis, non-parametric tests, and Tobit regression were applied to data from 13 e-commerce companies. The findings provide insights for enhancing the competitiveness of Korean distribution companies.
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