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경주지역 주민들의 약선요리 이용형태에 관한 연구

Author
황영정, 김경묘
Journal Title
Culinary Science & Hospitality Research
Publication Year
2013
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Summary

This study aims to investigate the consumption patterns of medicinal cuisine among consumers in Gyeongju to provide basic data for product development as a tourism resource. Survey results indicated significant differences in the attributes of medicinal cuisine selection based on gender, marital status, age, education level, and occupation. Based on these findings, medicinal cuisine restaurants in Gyeongju should offer diverse menus and services and emphasize their expertise.

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경주지역 주민들의 약선요리 선택속성이 인지도와 고객만족도에 미치는 영향 Effects of the Selecting Attributes of Medicinal Food on Recognition & Customer Satisfaction in Gyeongju Area

황영정; 이영주 · 2014

Culinary Science & Hospitality Research

경주지역 주민들의 약선요리 선택속성이 인지도와 고객만족도에 미치는 영향

황영정, 이영주 · 2014

Culinary Science & Hospitality Research

진주지역 약선요리 선택속성이 고객만족과 구매태도에 미치는 영향에 관한 연구 Effects of Selection Attributes of Medicinal Food on Customer Satisfaction and Purchase Attitude in Jinju Area

이지용; 김경묘; 황영정 · 2013

Culinary Science & Hospitality Research

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