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국내 거시경제와 콘텐츠산업 시장 간의 연관관계 연구 : 연립방정식체계 구조모형을 중심으로

Author
최세경
Journal Title
방송통신연구
Publication Year
2015
Summary

This study constructed a structural model to predict the size of the content industry considering macroeconomic factors and analyzed the policy effects of key variables. The empirical analysis revealed that domestic demand for the content industry increases with GDP growth, advertising sales, mobile usage, and copyright registration, while exports are influenced by global content industry sales and exchange rates. Based on these findings, the necessity of establishing content industry policies considering macroeconomic and global market conditions was confirmed.

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국내 거시경제와 콘텐츠산업 시장 간의 연관관계 연구 : 연립방정식체계 구조모형을 중심으로 A Study on Forecasting of Content Industry Market and Macro Economy Conditions : Focused on Structural Equation Modeling with Simultaneous Equations System

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