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일본인의 외식소비행동 특성에 관한 연구
Author
유두련
Journal Title
일본근대학연구
Publication Year
2010
Topics
Summary
This study aimed to identify the characteristics of Japanese dining out behavior through a survey of adults in Fukuoka Prefecture and statistical analysis. The results showed that Japanese people mainly visit traditional Japanese restaurants and tend to dine out to spend enjoyable time with their families. Additionally, they highly value taste and nutrition, and revisit intention was higher with greater satisfaction regarding service quality.
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