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문화 소비에 따른 체험 유형별 만족에 관한 연구 : 국립 중앙박물관 관람객을 중심으로

Author
박조원
Journal Title
문화정책논총
Publication Year
2011
Summary

This study applied the concept of the experience economy proposed by Pine and Gilmore to museum visitors at the National Museum of Korea to analyze the characteristics of experiences related to cultural consumption. Factor analysis revealed four types of experiences: educational/entertainment, aesthetic, escape, and sense of belonging, with higher satisfaction in educational/entertainment and escape experiences among married visitors with children.

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