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면 데님소재의 색채 특성과 주관적 감각이 선호도에 미치는 영향

Author
김여원, 멍위, 최종명
Journal Title
감성과학
Publication Year
2017
Summary

This study aimed to assist in denim fabric planning that reflects the sensibility preference of university students by investigating the color and mechanical properties of denim fabrics and student preferences. The results showed that university students preferred purple blue denim fabrics and had a higher preference for the tactile feel of polyurethane-blended fabrics. Color and tactile preferences of denim fabrics influenced the purchase preference of denim slacks, with color preference having a greater impact.

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