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LikeSNU에서 의미기반으로 분석하여 연관된 자료를 추천해드립니다.
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Advances in advertising research. bridging the gap between advertising academia and practice /
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Advertising and consumer culture in China
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Social media intelligence
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Social media campaigns : strategies for public relations and marketing
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Social media strategy : marketing and advertising in the consumer revolution /
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Controversies in contemporary advertising
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Consumer psychology in a social media world
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소셜커머스 =
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Branding diversity : new advertising and cultural strategies
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Advertising, promotion, and other aspects of integrated marketing communications
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Market Entry in China : Case Studies on Strategy, Marketing, and Branding
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참여감 : 샤오미가 직접 공개하는 창의성과 혁신의 원천
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모바일 광고에서의 소비자문제 연구 =
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Let's get engaged! Crossing the threshold of marketing's engagement era : proceedings of the 2014 Academy of Marketing Science (Ams) Annual Conference /
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소셜 시대 입소문 전자상거래 전략 pre-commerce
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소셜 미디어와 SNS 마케팅
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소셜 미디어 이용자와 광고·PR 전략
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Social media generation in urban China : a study of social media use and addiction among adolescents
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Advertising Confluence : Transitioning Marketing Communications into Social Movements
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Chinese women and consumer culture : discourses on beauty and identity in advertising and women's magazines, 1985-1995.
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