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해외진출 중소벤처기업의 관계특유투자가 몰입과 장기지향성 및 해외진출성과에 미치는 영향

Author
여준호
Journal Title
국제경영리뷰
Publication Year
2019
Summary

This study empirically analyzes the impact of relationship specific investments on relationship quality (commitment, long-term orientation) and international business performance of SMEs internationalization using a structural equation model. The results show that relationship specific investments positively affect commitment, and domain knowledge specificity investment positively affects long-term orientation. Furthermore, both commitment and long-term orientation positively influence international business performance.

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