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코로나19 전후 환경의식과 친환경소비행동 간의 관계에서 환경보호비용지불의사의 상호작용 효과

Author
정주원, 조소연
Journal Title
환경교육
Publication Year
2021
Summary

This study investigated the changes in environmental consciousness and environment-friendly consumption behavior before and after the COVID-19 pandemic, and verified the interaction effects of willingness to pay environmental protection expenditures on the relationship between environmental consciousness and environment-friendly consumption behavior. The results showed a significant increase in both environmental consciousness and environment-friendly consumption behavior after COVID-19, and this change was more pronounced in groups with a higher willingness to pay environmental protection expenditures.

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