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디지털 트랜스포메이션의 플랫폼 비즈니스 모델 기반 데이터 통합 관점 분석: 금융산업 사례를 중심으로

Author
김일주
Journal Title
한국전자거래학회지
Publication Year
2021
Summary

This study analyzes data integration and network effects based on the platform business model, which is central to digital transformation. Platform-based changes contribute to corporate decision-making and new business development through internal efficiency enhancement and external expansion, and the financial industry with its advanced IT infrastructure shows high potential for digital transformation. The study emphasizes the importance of establishing a national data structure and transaction system in the implementation of the government's MyData project.

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